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Avoiding a Summer Sales Slump

The summertime is here and the weather forecast for the next few months is gorgeous. Canadian tourism has increased, the economy seems to have levelled out relatively well, and consumers are out and...

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3 Tips for Marketing Your Restaurant on Canada Day

Canada Day is already known as one of the top tourist days of the year, so marketing your restaurant on Canada Day – and leading up to it – is essentially a no-brainer. And yet, many restaurants fail...

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4 Tips to Marketing Your Auto Shop

While most garages have skilled mechanics and a capable crew, developing a solid customer base and consistently growing it can prove to be a difficult task if not supported by effective marketing....

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5 Easy Ways to Keep Employees Motivated

Even during these tough economic times, where the prospect of simply having a job would seem like enough to some, employers are constantly looking for effective, inexpensive ways of motivating their...

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4 Ways to Prepare Your Business For Back To School Shopping

The back to school shopping season is known as the second biggest spending period to the Christmas rush. In other words, there’s BIG money to be had. Even if you’re not selling school supplies or...

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3 Must-Have Small Business New Years Resolutions

Fellow Canadians, take a moment and breath a deep sigh of relief – the Mayans were wrong. 2013 is freshly upon us (with a walloping snowfall to boot) and personal resolutions are starting off nice and...

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4 Ways to Capitalize on St. Patrick’s Day Luck

There’s no reason to rely on luck this St. Patrick’s Day. Whether you’re young or old, Irish or not, St. Patrick’s day marks a world-wide celebration of four-leaf clovers, pots of gold and plain old...

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